It may be easy, and enjoyable for some, to put the Spice Girls off as the female equivalent of the New Kids On the Block. While the New Kids were offering spoiled beef strictly for the pre-pubescent girl meat grinder, the Spice Girls’ world domination came from offering pop cheeseburgers to everyone.
December 12, 1997
This resulted in attracting dance-cheese hungry people onto the dance floor every time Wannabe or Say You’ll Be There, both from the Spice Girls’ debut album, Spice, blared throughout clubs around the world over.
And the songs off Spiceworld will probably arouse the same payoff, which may be to the chagrin of many people who find the five Spices of Emma (Baby), Geri (Ginger), Melanie C. (Sporty), Mel B. (Scary), Victoria (Posh) and their various personalities an annoying marketing ploy.
The songs on the new album find the girls in their usual cheeky and playful selves shoveling out pop music tunes like they were gulp not going out of style. The opening track and first single, Spice Up Your Life, embodies the Spice-heads waggish and cocksure attitude (We moon walk the fox-trot and then polka the salsa/People of the world, Spice up your life).
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Never Give Up On the Good Times with its string introduction is pure disco and a sharp dance number, and Viva Forever surely will be the next release with its typically catchy chorus.
Move Over may be a big Pepsi:Next Generation sell-out if someone other than these five English tarts sang it. But how can a group sell-out it if it was created to be sold? You might as well enjoy them now and laugh with them all the way to the bank.
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