Look! Up in the sky! It’s Bananarama! It’s the Spice Girls! No? It’s Shemoves?

Has yet another money-hungry production team of musicians pieced together female singers in an attempt to sell records to the country’s youth? Or, have the three members of this New York-based vocal trio come together out of a sheer wave of creative inspiration?

One listen to Shemoves’ debut album Breaking All the Rules proves that the answers to these questions go yes and no respectively.

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Discovered by the German-born production duo known as The Berman Brothers, Danielle, Diana and Carla (the ladies in Shemoves want to be on a first-name basis with the world) have managed to dish out 12 songs of pure pop cheese, sans any wit or humor evident with the spunk of the Spice Girls.

This musical marketing ploy is fine (and not new), but why do these girl singing groups have to offer such rubbish like Just For Tonight and Perfect Sin to reach fans?

The answers to these questions certainly are not found in the dance numbers Wouldn’t It Be Good or You Make Me Believe in Magic though the effort to succeed seems to be there. But, then again, not many groups, whether talented or not, make records without success in mind.

Breaking All the Rules is an ironic title for Shemoves because the only rule the trio seems to break is that unwritten one about not becoming a parody of oneself while trying to be a legitimate act.